2006 #’s: MSNBC Touts Primetime Gains

By Brian 

“Each of MSNBC’s primetime programs increased viewership for the year,” the network’s year-end ratings release says.

“Hardball with Chris Matthews posted a 4% increase (410,000) at 7 p.m. ET, while CNN (-4%) and Fox News Channel (-13%) were both down.

At 8 p.m. ET, Countdown with Keith Olbermann scored MSNBC’s highest full-year ratings ever for the time period, gaining an impressive 24% for the year (479,000), while CNN (-16%) and Fox News Channel (-15%) both posted double-digit declines…

At 9 p.m. ET, where the network has telecast Scarborough Country since April, viewership has increased 5% for the year (387,000)… CNN (-14%) and Fox News Channel (-19%) both lost viewers for the year at 9 p.m. ET.”