View Post Digital | Networks | Ratings | TV Everywhere The Mindy Project, Hulu, and Almost Appointment Viewing By Karen Fratti on Sep. 14, 2015 - 1:12 PM You won't get to binge watch just because it's on-demand. And that could be a good thing.
View Post Networks | Ratings | TV Everywhere Mindy Project Cancelled, Might Move to Hulu By Karen Fratti on May. 8, 2015 - 9:30 AM That would be the smartest thing to do.
View Post Social TV Social TV Year-in-Review: Tumblr Head of Media Sima Sistani By Adam Flomenbaum on Dec. 19, 2014 - 11:34 AM The below post is part of our 2014 Social TV Year-in-Review guest post series and is written by Tumblr Head of Media Sima Sistani. TV is not social. When watching ‘The Good Wife’ I require complete silence. My husband enter ...
View Post Networks Will Mindy Kaling be your next Tinder match? By Natan Edelsburg on Jan. 11, 2014 - 11:49 AM In November, Valleywag reported that Fox’s The Mindy Project was filming an episode that would feature Tinder, the popular dating app. With the show on hiatus until April 1st, Mindy Kaling’s character, Mindy Lahiri, is sta ...
Social TV Fox launches social Q&A in preparation for fall TV By Natan Edelsburg on Aug. 26, 2012 - 7:24 PM TV networks can no longer simply promote a big premiere date and hope that enough viewers tune in to help the show live to see another day. Before the summer even ends, Fox is the latest network to launch a big social push to get ...