Spot Runner has laid off 50 employees but plans to hire about the same number of new positions to ramp up its focus on national advertising. Spot Runner began as a do-it-yourself TV advertising service for local businesses (you can build your own commercial spot for cheap), but it has since expanded into national advertising, online video and even radio ads. In March, the company hired MSN sales chief Joanne Bradford. Spot Runner says it’s not in financial trouble (it has raised a total of $111 million so far), but it’s making a natural course correction.
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