The first day stats from NBCOlympics.com:
– NBCOlympics.com garnered 70 million page views on 8/8/08, an increase of 900 percent and 10 times more than the opening day of the Athens Games in 2004 (7 million).
– The 70 million page views are nearly 50 million more page views than the peak day in Athens (Day 4, 20.6 million).
– NBCOlympics.com’s 4.2 million unique users show an increase of 496% over the unique users for the opening day of the Athens Games in 2004 (705,000).
– Since August 1, 2008, NBCOlympics.com has accumulated more than 127 million page views, nearly half the TOTAL for the entire Athens Games.
(Full disclosure: I work for msnbc.com, a JV of NBCU and Microsoft.)
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