There’s nothing better than doing something IRL (in real life) to generate positive social buzz. We recently wrote about NBC’s sports major social efforts for this year’s Stanley Cup Playoffs. As the playoffs are underway, the TV network has also taken the initiative to deliver edible brackets to influencers to get in the spirit. Here are the details.
NBC Sports starting teasing the #PuckCakes.
Word on the tweet is that you might be able to get your hands on some #PuckCakes…stay tuned folks #StanleyCup
— NBC Sports Network (@NBCSN) April 16, 2014
Here are some of the best photos:
Got hungry picking a run through the playoffs! Thanks for the #puckcakes @BouchonBakeryYV, @NBCSports #EatLA pic.twitter.com/4Z4Q4MglnV
— San Jose Sharks (@SanJoseSharks) April 16, 2014
Sorry @LAKings but you’re getting eliminated early… by my belly! Thanks @NHLonNBCSports for the #Puckcakes!! pic.twitter.com/SXqsx1r9G3
— Alicia Barnhart (@Alicia_Barnhart) April 16, 2014
The #Puckcakes are here! Which team wont be eaten (read: win the #Stanleycup) by our social team? pic.twitter.com/izwJhStTcm
— NBC Sports Network (@NBCSN) April 16, 2014
Thank you @NHLonNBCsports. Just got our #Puckcakes. Call us homers. #Bruins best #Blackhawks in #StanleyCup final. pic.twitter.com/0PmEHVwEtQ
— CSNNE.com (@CSNNE) April 16, 2014
And last but not least here’s the ref stopping by my office:
Amazing! Thanks to @NBCSports for the #StanleyCup cakes! pic.twitter.com/5NBQK70W9p
— Natan Edelsburg (@twatan) April 16, 2014