The NBA is working on a plan that would allow Celtics fans in Boston, for example, to watch live streams of their team in action. Celtics fans outside of the Boston DMA would be blocked. “We hope to have a model in place this season,” said the NBA’s Bill Koenig. “We believe that if we can draw more people to the interactive features, it will help bring in new [fans] and keep [fans] for a longer period of time.” Of course, that doesn’t play well with cable and satellite operators, not to mention the regional sports networks. Stay tuned…
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