National Sports Producer, CBS Stations, Digital

By Cory Bergman 

National Producer – Sports
CBS Television Stations Digital Media Group
New York

CBS Television Stations Digital Media is looking for a talented
producer to edit, publish, syndicate and coordinate compelling sports
content across our network of local television Web sites and wireless
initiatives.

Our national producers work directly with the digital media teams at
our owned-and-operated stations to manage coverage. The National
Producer — Sports will work directly with our local stations to
build compelling content offerings that expand our reach online and
on-air, focused particularly on preps sports. This position also
will lead our daily effort to engage audiences with the latest
relevant sports news and information, presented in a variety of ways.
The National Producer — Sports will be expected to generate ideas
and execute interactive strategies that will build audience, increase
time spent on the site, generate revenue and strengthen online
interactivity.

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The National Producer — Sports will coordinate content with network
partners and leverage relationships with third-party content
providers. This producer will monitor each station’s Web site, on-air
programming and wireless efforts to spot compelling content of
national interest. This position also will work directly with the
station Web teams on writing strong copy and engaging headlines, and
spotlighting strong video and photo elements.

As a member of the national content team, the National Producer —
Sports should have a broad awareness of all news categories,
including national and international news, business, entertainment,
health and politics. This position may be called on to support all
categories. National producers also provide basic training and
technical support for station Web staffs, facilitating communication
with the Digital Media Group’s technical and sales teams, as
needed.

Our industry is fast-paced and frequently changing. This position
requires a mindset conducive to that environment.

POSITION REQUIREMENTS

• Exceptional skills in writing stories and headlines with
demonstrated professional news judgment

• Keen knowledge and interest in all aspects of sports,
particularly high school and other non-professional sports

• Well-versed grasp of AP Style, as well as print and broadcast
newsroom standards

• Ability to multitask while maintaining focus on a continuous
deadline

• Ability to implement initiatives that help build audience traffic
and interaction with station sites

• Thorough understanding of Web and wireless usability and user
behaviors

• Working knowledge of Web publishing technologies (HTML, image
optimization, browser compatibility, etc.)

• Working knowledge of PhotoShop

• Exceptional organizations skills, high attention to detail and
excellent communication

• Independent initiative while fostering a positive team
environment

COMPETENCIES

• Excellent oral and written communication skills

• Ability to actively participate in problem resolution, reacting
positively and quickly to changing dynamics

• Self-motivation and creativity to collaborate and work with a
diverse team

EDUCATION

• Bachelor’s degree in Journalism or closely related field

PREVIOUS EXPERIENCE

• Minimum 3 years professional experience working on a media Web
site with strong preference given to those with television,
newspaper, or sports service tenure

This position is not a traditional M-F position. Evening and weekend
work may be required as well as on-call duty for breaking news
coverage.

This position is based in our New York City office.

Please send resume and cover letter to DMG.RECRUITMENT@CBS.COM

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