Media, independents rush to HS sports space

By Don Day 

The efforts of a wide variety of media companies to capatilze on the high school sports space have been well-documented here on Lost Remote. Now, the Washington Post looks not only at the TV & newspaper folks jumping into the water – but several independents as well. One WaPo editor is skeptical that prep sports will ever make much money – noting that coverage is a loss leader for newspapers. But many are excited about the promise – and the flurry of deals and launches over the past year show that media companies and venture capital firms alike think there’s money in HS sports.

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