It seems you can make a little spare change off Twitter, if you’re willing to advertise in your stream. SFGate writes about Twitterers who are making between 20 and 80 cents per click-thru-ad. The companies Sponsored Tweets, My Likes, and Ad.ly have started Twitter-based ad platforms. Apparently, this is cool with Twitter, as long as the sponsored tweets end with (ad) or #ad. Remember – people re-tweet what they like, so your sphere of influence goes beyond your immediate followers. Longtime Netizen Chris Pirillo says he’s making “four-figures” off his sponsored Tweets (Pirillo has 74,000 followers). Whether you like this development or not, it shows the growing influence of Twitter on advertising. A smart local company would find the people with the most influence in their community and get in on this. The ad money is shifting, and companies willing to take a small chance will see if they are heard in the Twittersphere. (Via Nieman)
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