HBO Max and Roku Fire Up House of the Dragon Experience

By Jessica Lerner 

With only a few days until the premiere of the Game of Thrones prequel House of the Dragon, Roku and HBO Max teamed up to give new and seasoned fans of the franchise an immersive experience on their Roku devices.

With examinations at the Houses, introductory Game of Thrones highlights and access to fan-favorite episodes within HBO Max, Roku promises to bring viewers closer to Westeros than ever before.

It’s Roku’s biggest streaming SVOD campaign to date, and Roku introduced a new fan show, Roku Rundown, from the Roku Brand Studio. The 15-minute fan special is hosted by Tiffany Smith and Andre Meadow and will recap Game of Thrones ahead of Sunday night’s premiere of House of the Dragon.

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The experience also includes trailers, themes, freebies and retail activations for fans that bring the series to life.

From Aug. 19 to Aug. 21, users can access the House of the Dragon fan experience on Roku devices’ home screen menu.

Based on George R.R. Martin’s Fire & Blood series, House of the Dragon is set 200 years before the events of Game of Thrones and tells the story of House Targaryen.

The 10-episode series debuts Sunday, Aug. 21, on HBO and HBO Max.

Paddy Considine, Matt Smith, Olivia Cooke, Emma D’Arcy, Steve Toussaint, Eve Best, Fabien Frankel, Sonoya Mizuno and Rhys Ifans star in the series. Additional cast members include Milly Alcock, Bethany Antonia, Phoebe Campbell, Emily Carey, Harry Collett, Ryan Corr, Tom Glynn-Carney, Jefferson Hall, David Horovitch, Wil Johnson, John Macmillan, Graham McTavish, Ewan Mitchell, Theo Nate, Matthew Needham, Bill Paterson, Phia Saban, Gavin Spokes and Savannah Steyn.

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