Months ago we gave high marks to Revver, one of the first video sites to share ad revenue with video producers. Now Google Video has joined its ranks with a revenue sharing program of its own. So is YouTube next? “Until the deal closes, we’re continuing to operate as two separate companies,” a Google representative said. Meanwhile, Revver is starting to gain some traction among amateur video producers.
One of the first deals Google made is with the crazy Coke and Mentos guys. This is a screen grab of an ad for Coke that runs after the clip. Notice the lower third graphic with a link to Coke’s site and the “Ads by Google” graphic in the upper right.
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