ESPN mobile site beats ESPN.com

By Cory Bergman 

Whoa, I just heard about this a couple weeks after the fact. During the NFL playoffs for a day in the first week of January, ESPN’s mobile site racked up more page views than ESPN.com itself. This folks, is a watershed moment. “We’re having extraordinary growth on ESPN.com’s NFL pages, but we’re also seeing extraordinary usage with mobile devices as well,” said Ed Erhardt, president-ESPN ABC Sports customer marketing and sales, calling mobile “a big part of the future as it relates to how fans are going to consume sports.”

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