85% of the video we consume is pre-recorded

By Liz Foreman 

From the department of obvious insights: Vint Cerf, Google smart guy who totally invented the web way more than Al Gore did, claims conventional TV will go away in favor of downloadable content that you view on demand. Not news to the LR faithful. But, this stat from Cerf’s speech is really cool: “85% of all video we watch is pre-recorded.”

I had no idea the percentage was that high. Even stuff that’s pretending to be live (look-lives in TV news) and stuff that used to be live (most radio stations) isn’t live anymore. In the great scheme of things is this good, bad or just plain sad?

Adds Swift Loris in comments: “What [Gore] said was, ‘I took the initiative in creating the Internet’—in context, referring to the Internet in its popular modern form.”

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