ComScore: 3 Out of 4 U.S. Internet users watch online video

By David Johnson 

Enough of my game, print and advertising yakkin’. Here’s the latest ComScore report on online video. Measuring May 2007, nearly 75 percent of U.S. Internet users watched an average of 158 minutes of online video per user during the month. No surprise to see that sites in the Google family pulled down more than 20 percent of the 8.3 billion video streams served out during the month. YouTube alone accounted for 1.7 billion streams. Fox Interactive Media was a distant second with a mere 8.1 percent of the total.

Advertisement
Advertisement