YouTube Will Livestream Coachella Through 2026 in Renewed Deal

By Jessica Lerner 

No need to fret if you can’t make it to California for Coachella: YouTube has you covered.

YouTube and Coachella organizer Goldenvoice have renewed their livestream and content partnership through 2026. As a result, viewers from around the world will be able to watch on-demand videos of performances and broadcast the festival live for free on the platform.

Coachella 2023 will take place over two weekends, April 14–16 and April 21–23, and will be headlined by Bad Bunny, Blackpink and Frank Ocean.

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“It’s an absolute honor to continue our partnership with Goldenvoice to bring the magic of Coachella to music fans around the world,” said Lyor Cohen, global head of music at YouTube, in a statement.

“Our shared passion for innovation and connecting artists with their fans through multiple formats is the foundation of this decade-plus partnership. Coachella reminds us of what’s fun and special about YouTube and every year leaves us more inspired for the next,” the statement continued.

This year marks the 11th year Coachella will stream on YouTube, and 2023 will see more exclusive and enhanced access to the fans experiencing the festival from abroad and for the artists on the ground.

This includes behind-the-scenes content on YouTube Shorts, livestream and playlist integrations within YouTube and YouTube Music, exclusive merchandise drops on YouTube Shopping, exclusive content for YouTube Premium subscribers, live chat and onsite activations with YouTube Creators and Artists.

“Our partnership with YouTube brings Coachella to everyone around the world,” says Paul Tollett, Goldenvoice president, in a statement. “The 2023 lineup sees performers from Brazil, France, Iceland, India, Jamaica, Nigeria, Puerto Rico, South Korea, Spain, and beyond, and bringing international fans closer to their hometown artists is important to our team.”

 

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