CBS News’ innovative intern contest

By Cory Bergman 

I was just browsing Newsvine when I saw a banner ad for something called “Springboard” from CBS News. Turns out it’s a contest to become a summer intern with Katie Couric and CBS Evening News. But instead of the usual shtick, interested applicants are being asked to send in a “local perspective to a global topic,” either in print or video form. The topics range from global warming to the Iraq war, and the entries are being posted on CBSNews.com. Users can post comments and rate the stories. Cool idea. CBSNews.com gets unique content and CBS News gets a talented intern.

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