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Social buzz and ratings bump help drive the Country Music Awards back to first place
ABC’s broadcast last Wednesday of the Country Music Association Awards – or, the CMAs for short – averaged 16.6 million viewers, a 3 million viewer climb compared to last year. Social activations surrounding country music a ...
CBC partners with Facebook, becomes first international partner to use new tools on-air
CBC, Canada’s national public broadcaster, is breaking new ground with an ambitious social TV effort for Battle of the Blades, the network’s prime-time figure skating show. On October 7, Dan Rose, Facebook’s vice ...
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