Briefs: ESPN, morning shows, Monterosa, Facebook

By Cory Bergman 

A few more social TV stories from around the web today…

ESPN wants to own the second-screen for sports – without all the TV rights pacts (Ad Week)
TODAY’s Palin beats Couric’s GMA in the social TV battle (Ad Age)
Social TV startup Monterosa rolling out a second-screen platform, partners with Zeebox (Guardian)
How to get more likes on Facebook (The Oatmeal)

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