We gave one of our kids an “augmented reality card” for Valentine’s Day, and it was a big hit. You take the card, go to the Hallmark site, download a bit of software and hold up your card to the webcam to see the 3D-like video. Check out the video below to see how they work. An excellent way for Hallmark to keep up with the computer age.
Imagine being able to offer this kind of tech at the hyperlocal advertising age. You could pass out a flyer, and then when people hold it up to a computer, your client’s video would appear right on top.
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