Associated Press launches mobile content push

By Don Day 

The AP announced today the launch of the Mobile News Network – which will “deliver news to smart phones, including Apple’s iPhone.” Several “digital cooperative” members are testing the service right now – and a wider launch is expected this summer. The announcement seems to be light on details of what exactly will be offered – except that AP “videos, photos and text” will be available. “The formation of the Mobile News Network positions members to capture opportunities on high-growth mobile platforms,” Curley said in his report via B&C. “The Mobile News Network will provide a national platform for smart-phone users to access local content from brands they trust.”

Cool. Can’t wait to get news on my iPhone.

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