The 2nd Screen Society (S3) – an organization that advances the interests of second screen program and platform creators, along with OTT delivery services, and social TV initiatives – announced last week that Alan Wolk will be succeeding S3 founder Chuck Parker as Chairman. “S3 provides a place for everyone in the industry to come together, network and share ideas and experiences– with each other and with others via our conferences and events,” Wolk told Lost Remote. “It’s also a vehicle to begin setting standards for the industry, something that’s necessary to propel growth.”
To help set these standards, Wolk will begin by planning upcoming S3 events at IBC, SMPTE New York, LiveTV:LA and International CES. S3 will also utilize their e-mail newsletter 2nd Screen 2Day to syndicate Wolk’s industry blog (www.toadstoolblog.com).
We asked Wolk what he seeks to accomplish in his first year at the helm of S3: “I would like to increase our membership by bringing in more content owners– networks and studios– as well as advertisers,” Wolk said. “Together, I’d like us to explore what the business model looks like for second screen, how we can open up new revenue streams without alienating consumers or compromising the experience. I’d also like to see us promoting current success stories, and letting people know that this is real and that it’s happening now.”