ABC O&O’s relaunch sites

By Michael Gay 

WABC, KABC, WLS and the other ABC O&O sites relaunched today with a new look, and a huge Flash media window on their homepage. “We felt that the [old] Web sites looked more like newspaper Web sites,” said Bill Burton, executive vice president of digital media for the ABC-owned television stations in an interview with Broadcasting & Cable. “We tried to make them more like television.” I’ll give them that, but as Cory always says, the Web is not TV. A couple of nice things: the size of the video player in stories is great. The 16×9 video is Flash. I also like the rotating story tease in the navigation. I also like the Most Popular module at the bottom of the section pages. The sites also include user comments on story pages. What are your thoughts?

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