A social report card on Fall TV's first month

We’ve almost arrived at fall sweeps, the terrifying period when creators, writers, director, producers and marketers pray that their show lives to see another day. Networked Insights, a data company who recently got a large round of funding, published a fall TV report card analyzing how the networks are performing. Here are some key findings:

From the networks:

• CBS is struggling with creating a unique identity for each of their programming, and their dramas have the lowest volume of conversation out of all the new dramas. At the same time though, they just broke TV ratings history with 20 of their shows in the top 30 this fall season.
• NBC has some aces with the first “diamond in the rough” (the Maria Bello-driven Prime Suspect) and the strongest comedy in social conversations across all the networks (Up All Night)

From the shows:

• The Playboy Club, NBC: NBC already has a DOA show
• Charlie’s Angels, ABC: The reboot flopped pretty heavily despite high viewer anticipation (this show has one of the highest number of Facebook fans); this is a case where poorly created content cannot sustain viewer interests

Here’s the full report. (Click the full-screen icon to read:)