USA Today is running a unique contest that blends user-generated media, a movie promotion and a vote of its user-base. The newspaper teamed with 20th Century Fox to hold a contest among 15 towns across the US named “Springfield.” The winner gets to host a hometown premiere of the Simpson Movie. USAToday.com’s slick interface allows you to click on a town and watch a short video produced by each municipality. Some are inspired (check out Springfield, TN), some feature Ted Kennedy (Springfield, Mass.)… some are even — silent (Sprinfield, FL). Voting closes Monday.
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