‘Snuff’ Marketing Campaign Is The Chuck Palahniuk Team’s Most Shocking Yet! Yawn.

The ‘Fight Club’ author’s latest, which PW says “reads like a cross between the Spice Channel and Days of Our Lives,” is about the guys waiting in line at an aging pornstar’s career-ending 600-dude gangbang. So Doubleday‘s marketing department decided to get “creative” and make a bunch of tired jokes about porn, creating a MySpace page for the pornstar character and a book trailer (fairly SFW, actually) that poses as a trailer for one of her early films, “The Wizard of Ass.” According to that MySpace page, her filmography also includes lit-inspired porn titles like “The Gropes of Wrath,” “The Ass Menagerie” and “Catch Her In The Eye,” which would all be a lot funnier if they hadn’t been thought of already or didn’t actually exist.