Jon Stewart took advantage of his last week on The Daily Show to give a shout out to his wife and promote her upcoming book.
Since then, Tracey Stewart’s Do Unto Animals: A Friendly Guide to How Animals Live and How We Can Make Their Lives Better, has shot up the charts on Amazon. As The Washington Post points out, the title was 244,740 on Amazon before Stewart gave his endorsement.
The book comes out in October and is now already No. 9 on Amazon’s bestsellers list, just slightly behind The Girl on the Train by Paula Hawkins, Go Set a Watchman by Harper Lee and a couple of adult coloring books from Johanna Basford.