The imprint will publish books by Patterson, as well as by other authors. Profits from the imprint will used for scholarships for teachers as well as to support school libraries and local book stores. The goal of the imprint is to foster a lifetime love of reading among kids. Here is more from the press release:
The defining mission of jimmy patterson will reflect Patterson’s most heartfelt goals: to inspire kids to become willing, self-propelled readers; to help teachers, booksellers, and librarians get the tools, opportunities, and skills they need to accomplish this important duty; and to identify the right books for each child by celebrating a compelling diversity of human voices and experiences.
“James Patterson is a man on a mission: to save lives by making great books available to all kids,” stated Michael Pietsch, CEO of Hachette Book Group. “This new imprint is an exciting way of combining his force as the world’s best-selling author with his inspiring message about getting kids reading. I can’t think of anyone better equipped with tools and experiences to revolutionize children’s book publishing. With his deep commitment to reading and his let’s-solve-this-problem approach, he is the ideal founder for an imprint that aligns with Hachette Book Group’s tradition of fostering creativity and encouraging risk-taking and innovation.”