Barnes & Noble Tops Amazon in App Store Books Category

By Jason Boog 

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After just one week in the Apple App Store, the brand-new Barnes & Noble iPhone app has grabbed the number one slot on the “Top Free Apps” list in App Store’s “Books” category–unseating two Amazon digital reader applications from the top spots.

With the new Barnes & Noble app, readers can shop, read reviews, and explore web-only extras via smartphone. While these rankings are constantly shifting, the new app has overtaken both the Amazon Kindle for iPhone and Amazon-owned Stanza e-reader in popularity–perhaps a good omen for Barnes & Noble’s future in the smartphone market.

Here’s the most geeky and interesting feature on the bookselling app, from the release: “Barnes & Noble has partnered with LinkMe Mobile from Evryx Technologies, Inc. and Spotlight Mobile, Inc. so that users can simply snap a photo to search millions of products. Using the iPhone or iPod touch camera, just snap a photo of the front cover and within seconds get product details, editorial reviews, and customer ratings–even find and reserve a copy in the store closest to you.”