Amazon has managed to cut the price on the $139 Kindle once again, selling a new $114 “Kindle with Special Offers” edition of the eReader with ad content.
eBookNewser has more details about other customer discounts. The commercialized edition will feature special offers at the bottom of the home screen and sponsored messages will appear on the screensavers. It will be released on May 3, 2011.
Here’s more about the program: “Our goal is to display screensavers that customers want to see. That’s why we’ve created an app called AdMash. Anyone who’s interested can download AdMash and help pick future screensavers. Two prospective screensavers show up side-by-side, and you pick the one you find most attractive. The ones preferred most by customers qualify to become sponsored screensavers. You can also set your personal Kindle Screensaver Preferences to give us hints on the style and types of sponsored screensavers you’d like to see on your Kindle. “
