NBCUniversal Merges Linear, Digital Ad Sales Teams And Creates Client-Focused Group

By Christine Zosche 

Two years after it began transacting all of its advertising under a single, companywide portfolio, NBCUniversal has unveiled another major reorganization of its ad sales teams. In the changes, which Linda Yaccarino announced to her staff Thursday, NBCU’s chairman of ad sales and client partnerships is merging the linear and digital advertising sales teams. (Adweek)

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