W+K, Nike Continue To Educate

By Michael Musco 

Though we’ve covered the long version of Wieden + Kennedy’s “The Educators” we covered that cross-promoted Nike and Foot Locker, the agency has also created separate spots to focus on the individual athletes involved.

The one above stars new Knick Amar’e Stoudamire and is entitled “Dunkography.” The others, “Pop Quiz” and “Field Trip,” can be viewed after the jump. With school being only a stone throw away, Nike and Foot Locker are looking to benefit off of it with this campaign and the timing couldn’t be better.


More: Eddie Van Halen Rejects Nike’s Dunk