-Mill+ and director Carl Addy collaborated with British Film Institute to create “Film Is Fragile” (video above).
-Adweek takes “A First Look at Nielsen’s Total Audience Measurement and How It Will Change the Industry.”
–Alex Bogusky launched new video-marketing platform Visibl.
-Interpublic Group exceeded expectations concerning its revenue and margins.
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-Slate says “Obsessing Over What Back to the Future II Got Right About 2015 Misses the Point Entirely.”
-Magnani Continuum Marketing was named AOR for Cat’s Pride.
–Redhat created the first people-powered billboard in North Carolina to show what can happen when you collaborate.
–Florida’s Zimmerman will be AOR for discount retailer 5 Below.