Wednesday Odds and Ends

By Erik Oster 

-Swiss underwear and lingerie manufacturer Triumph launched this animated musical spot about finding the perfect bra (video above).

-Copyranter Mark Duffy answers the question “WTF is a creative director?


-Global social media agency We Are Social expanded to China with the opening of a new Shanghai office.

Jonathan Hooker, formerly partner and creative director at digital agency The Flock, launched Oblio, “a highly technical digital production agency that straddles the line between technology and art.”

-JWT appointed Maria Teresa Arnal as the new CEO of JWT Mexico and Antonio Abello as that office’s managing director.

Digital production agency MediaMonks named three new partners: Joris Pol, Jouke Vuurmans and Quinten Beek.

-Netflix is “live-periscoping” a gerbil.

-Adweek explains “Why IBM’s Retail Clients Just Got More Interested in Facebook Ads.”