Wednesday Odds and Ends

By Erik Oster 

-StrawberryFrog launched “Long Live Pets” for Nature’s Variety and Best Friends Animal Society (video above).

-British Airways appointed SapientNitro as its digital agency of record.

-The “shoemoji” project you saw on Bleacher Report last week was the work of BBDO New York for Foot Locker.

Julian Alexander joined Guild as an executive creative director.

-Incumbent Starcom is competing against three Coca-Cola roster agencies in the brand’s media review.

-Minneapolis agency Preston Kelly hired Lauren Fink as social media strategist.

-Independent Canadian agency Cundari launched Cundari Media Trust, “a reinvented, full service media offering.”

-A group of agencies, led by Lowe Campbell Ewald launched an Earth Day “Green Out” campaign for Energy Upgrade California, “a state initiative that encourages Californians to take action to save energy and conserve natural resources.”

-Nice Shoes colorist and partner Lez Rudge will be leaving the New York studio to pursue his directorial career.

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