Wednesday Morning Stir

By Erik Oster 

-Creative agency True and production company Assembly recruited Katie Holmes and Cuba Gooding Jr. for Air New Zealand’s latest safety video, entitled “A Fantastical Journey” (video above).

-Facebook is now showing ads on Messenger, displayed between users’ messages.

-Havas London hired former Droga5 creative director Matt Swinburne in the same role.


-LBB talks with Droga5 CCO Ted Royer about his “childhood obsession with TV, why generosity is the trick to the agency’s success and the genius of Jack Kirby.”

-The U.K.’s creative class of 2017 is “Optimistic, open and armed with degrees.”

-72andSunny Amsterdam and UNIT9 London launched an interactive pop-up store in Dublin for Lynx.

-Coca-Cola is introducing an AI-equipped vending machine.

-LBB examines “DDB North America’s Come Back.”

-Ad2Pro Group hired Vikram Menon as president of global operations and promoted Gopal Krishnan to executive chairman and Todd Brownrout to CEO.