-MDC Partners agency SOURCE and country pop group LOCASH made a “Carpool Karaoke”-style promo for client Erie Insurance. We wonder what Merle Haggard would have said about all this.
-You probably already knew that Awesomeness TV produces the sponsored content soap Royal Crush for its client Royal Caribbean. But did you know that the series is “a hit with teens and families”?? Thanks, Brand Channel!!
-Which company has been making the Times Square New Year’s Eve ball since 2000? Glad you asked.
–Split screen commercials will save ESPN and the ad industry – NOT!
-Dunno how we missed this one, but 2017 will bring the world its first combination Applebee’s/IHOP hangover cause meets hangover cure.
-Ads for autonomous cars will probably somehow be even more boring. But we don’t know because paywall.
-Amazon Echo was the big gift this holiday season, especially for detectives investigating a murder (cue Law & Order gavel).