Wednesday Morning Stir

By Erik Oster 

-Edelman Deportivo of Stockholm put a twist on Dove’s “Real Beauty” with “Dove Blind Beauty” (video above).

-Cablevision reached an agreement with Hulu to become the first cable provider to offer Hulu Plus content.


-AdAge explains “How Nationwide’s Dead Boy Hurt Weight Watchers.”

-Twitter reached a deal with Google that allows brands to order Promoted Tweets when buying ads on Google.

Kathy Delaney, global chief creative officer of Saatchi & Saatchi Wellness asks, “Can Smart Design Be What Keeps Us All Healthy?

-Lego is teaming up with Facebook for a global campaign targeting parents, “encourage them and their children to post content demonstrating the breadth of their imaginations.”

-Amazon is experimenting with ad opportunities on Kindle.

-Dare senior planner Thomas Henry explains “What advertisers need to learn from art.”