Tuesday Odds and Ends

By Erik Oster 

-Mekanism continued its “It’s On Us” sexual assault PSA campaign, which agency CEO Jason Harris told Adweek is “more important than ever” in light of a president-elect who bragged about committing sexual assault, with a new 30-second spot (video above).

-Freelance CD Mara Binudin-Lecocq made a customizable children’s book called “Secret Code” to inspire young girls.

-Snapchat parent company Snap Inc. filed confidentially for its IPO.

-New York VFX production company The Artery named Yaron Tsinman as its new creative director.

-Digiday examines the ad tech complex that enables Breitbart’s brand of “news” (quotations ours).

-BBDO helped produce a new episode in client GE’s podcast series “lif-e.af/ter.”

-AMC Networks bought a minority stake in Funny Or Die.

-60% of respondents in the Agency New Business Survey from RSW/US said they thought new business opportunities would increase next year.

-Venice, California production company Durable Goods added Sue-Ling Braun to its directorial roster for U.S. commercial representation.