Tuesday Odds and Ends

By Erik Oster 

-TBWA\G1 launched a campaign for the new Nissan NP300 Navara entitled “Tough as always, Smarter than ever” (video above).

-The Ad Contrarian opines that there’s “Still No Standard Unit Of Online Advertising.”

LeadDog launched a new “Krave Better” campaign for Krave Jerky. 


Bozeman, Montana-based agency MERCURYcsc appointed former 72andSunny creative director Jason Pollock as executive creative director.

-New York/Philadelphia-based media company Alkemy X appointed Justin B. Wineburgh as its new president and CEO, effective February 1, 2016.

-JWT London head of art and design Dave Dye says, “‘Exclusive’ is increasingly seen as a dirty word in advertising, but it might be time to rethink that.”

Haufe, “a leading provider of tailored talent solutions for global companies,” appointed the PR division of Los Angeles-based creative agency ANTHEMIC as its agency of record. 

-Verizon is rolling out a “FreeBee Data” scheme allowing companies to foot the bill of users’ data when they access their content without it counting against a monthly data limit.