Tuesday Odds and Ends

By Erik Oster 

-LGA Advertising launched “The Gauntlet” as part of accounting firm McGladrey’s rebranding as RSM (video above). 

-Former Reel FX head of production David Bates returned to the digital studio as general manager. 

Kansas City-based marketing communications agency Kuhn & Wittenborn Advertising merged with full-service marketing firm Trozzolo Communications Group


-Dos Equis’ “The Most Interesting Man in the World” will serve as the grand marshal of New York City’s 42nd Annual Village Halloween Parade

-OOH media agency Billups appointed Matt Leible as CMO and promoted Rick Robinson to COO.

-Laughlin Constable appointed Michael Baer as its first chief marketing officer.

-Ikea toy designers turned ten winning children’s drawing into toys for its annual Soft Toys for Education fundraiser.

-MediaPost wonders how much TV advertising is necessary to promote the new Star Wars movie .