-McCann Lima brought “Share a Coke” to Peru’s Quechua People with the aid of a voice-recognition drink dispenser (video above).
-Global digital agency Fuel Youth appointed Chris Greenfield as president, working out of the agency’s Ottawa division.
-MediaPost examines “Google’s New Brand Launch: Function Driving Form.”
-Commercial production company Cap Gun Collective added Mike Warzin to its directorial roster.
–WE ARE Pi launched a U.K. campaign for Under Armour with a stunt on the River Thames.
–Deluxe Creative Services hired producer Joanna Woods, who will oversee projects in Chicago for co-located sister companies Beast, Company 3, and Method Studios.
–A new study from Contently shows that consumers are even more confused by native advertising now than they were last year.