Tuesday Morning Stir

By Erik Oster 

-Karmarama launched an inclusive “Army Belonging” campaign for the British Army (video above).

-Comedian Tiffany Haddish is Groupon’s new spokesperson and will star in OKRP’s 30-second Super Bowl spot.

-The rise of voice assistants is causing brands and marketers to rethink audio.

-Unilver appointed AnalogFolk as digital AOR for its food brands in the U.K.

-Adweek’s Arc Awards recognize the best brand storytelling of 2017.

-MullenLowe London executive partner and former chairman/founding partner at Fallon, Laurence Green says, “Cadbury’s new campaign is a bit bleak, but promises to go places.”