-Singapore Airlines launched its own YouTube entertainment parody channel, ScooTube, with zombie parody “How to Stay Entertained on a Flight” (video above).
–No one seems to be able to agree what the “agency of the future” will look like or whether Omnicom’s McDonald’s unit will be a model moving forward. But lots of people will speculate about it anyway.
-ICYMI: DDB CEO Wendy Clark told Business Insider that “we feel positively about the potential” of McDonald’s pay for performance model.
-Rubicon Project founder/CEO Frank Addante explains “How Treating Consumers Like Partners Will Rescue Advertising From Itself.”
–WPP and Y&R Mongolia revealed the results of BrandZ’s first Spotlight on Mongolia report.
-Adweek and a group of insiders discuss “What Ad Buyers Really Think About Google, Facebook, Twitter and Everything in Between.”
-Volvo partnered with Sky Atlantic for a series of three “Human Made Stories” short films created by Grey London.
-Durex “created” an eggplant-flavored condom as part of its “#CondomEmoji” campaign.