-U.K.-based regional airline easyJet created a pair of internet-connected sneakers to help visitors navigate new cities (video above).
–Ad Contrarian is skeptical of the new digital video revolution.
–Karmarama was appointed to create the idents for Honda U.K.’s new Channel 4 film network sponsorship, following a review.
–Agencies only use new tech to show off, surprise.
–News of the McDonald’s review just keeps getting worse.
-Facebook is expanding its Audience Network to serve ads to non-users.
-The newest Luxury Advertising Expenditure Forecast predicted that digital will overtake print and TV to be the largest luxury advertising medium in 2017.
-Burberry launched a print and outdoor campaign celebrating British art and creativity, with work by artist Luke Edward Hall and photographer Mario Testino.