-Cheil Worldwide Hong Kong launched “Nappy Notes” for Hello Angel, a campaign aimed at combating “the baby blues.”
-Why aren’t we making more “likable” ads? Ask a creative!
–Mad Men is selling its props. Sadly, the liquor wasn’t real.
-The Hong Kong Tourism Board appointed M&C Saatchi SHARE, part of M&C Saatchi LA, as its U.S. social agency of record.
-Snickers, 7/11 teamed and the Melbourne Institute of Technology to launch an interactive Twitter campaign entitled “Hungerithm” which tracks the mood of Twitter commentators.
-Adweek examines “How Elon Musk’s Tesla Brand Has Super Charged Automotive Marketing.”
–Get ready to get pissed: Dollar Shave Club is apparently one of the few brands doing Instagram video ads “right.”