-Uber launched “From Tap to Table in Minutes” to promote its food delivery service, UberEATS (video above).
-Lowe Profero hired Arthur Fullerton as U.S. head of technology.
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-KitKat is replacing its normal wrapper with a “YouTube Break” design as part of JWT’s “celebrate the breakers break” campaign in the U.K.
–Olivier Francois, Fiat Chrysler’s chief marketing officer talks “‘Game of Thrones’ and Agency Tension.”
-Google viewability study proves mobile and video go hand in hand.
-Verizon isbuying AOL for $4.4 billion .
-Facebook and Instagram count three seconds as a video view, compared to around 30 seconds on YouTube.
-McDonald’s is expanding all-day breakfast.