Tuesday Morning Stir

By Erik Oster 

-Google released an ad for its own smart watch yesterday in the hours leading up to Apple’s big event.

-Thrillist Media Group launches in-house agency.


-Brand experience agency Jack Morton Worldwide appointed Keith Chamarette as its director of digital.

-TrueCar faces a lawsuit in U.S. District Court in New York for false advertising and unfair competition.

Digiday examines “How agencies decide who to send to SXSW.”

-Y&R created a campaign for environmental group the Surfrider Foundation.

-Deutsch LA’s design director weighs in on the Apple Watch.

-McDonald’s reports four percent year over year loss for February.