-Publicis Kaplan Thaler has created a rather timely spot called “The Power of Dad” for Oral-B (above).
-Engine-owned creative agency Partners Andrews Aldridge has hired Wunderman alum Erminia Blackden as strategy director.
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-Japanese company SoftBank has upped its takeover offer for Sprint to $21.6 billion. Your move, Dish. link
-Ahead of Cannes, Droga5 NY has launched a campaign for Spotify called #60inspirations, which asks 10 notable names ranging from Bob Greenberg to John Legend to each list six songs that inspire their creativity. link
-According to eMarketer, desktop advertising will peak in 2014 as more spending goes to mobile advertising. link