-Adam&eveDDB teamed up with body confidence campaigner Chessie King on a “Trolling Is Ugly” PSA campaign tackling cyberbullying for The Cybersmile Foundation. King posted on Instagram about body confidence, and then co-created content with adam&eveDDB responding to real negative comments from trolls as a series of photos and videos to her Instagram Story. The agency developed the campaign in response to the statistic that over 40% of all U.K. secondary or high school children have faced online bullying.
-Omnicom is consolidating its chairman and CEO roles with John Wren.
-W.L. Gore & Associates consolidated global media duties for its fabric division with Dentsu Aegis Network.
-Air Canada Vacations named Smith as digital transformation agency of record.
–Dave Trott says “it’s wrong to argue emotion versus reason, or to argue data versus intuition.”
-Captain Morgan has quit Snapchat.