-Spark44’s latest effort for Jaguar, “The Distraction,” shows us how to avoid a parking ticket in the U.K.
-The Colorado Center for Reproductive Medicine hired New York’s Terri & Sandy as its first AOR to help “cut to the core of how people experience fertility today.” Indie agency Women’s Marketing will handle media while Havas Formula gets the PR nod.
-The U.S. Army’s in-house marketing division briefed the U.S. Senate and House Armed Services Committees on its ongoing advertising efforts, including Adweek’s recent coverage of issues surrounding the account.
-Carmichael Lynch hired senior copywriter Megan Winterhalter and art director Steph Hayden.
-Y&L of Indianapolis announced quite a few new hires: motion and experience designer Shaunta Butler; designer Mitchell Brown; video editor Sam Mirpoorian; community manager Taylor DeVault; associate account director Jacqueline Hacker; marketing data analyst Wade Longstreet; and associate account manager Tyler Tillett.
-Zulu Alpha Kilo hired up 6 new creatives from fellow Toronto shops like Leo Burnett, TAXI, and Juniper Park/TBWA.
–Meredith Karr, formerly of MAL\FOR GOOD and Venables Bell & Partners, joined barrettSF as associate creative director.
-New York’s Rauxa named Autumn Berrang as its new SVP of account services.